{"product_id":"check-on-your-mates-hoodie","title":"Check On Your Mates Hoodie","description":"\u003cp data-start=\"75\" data-end=\"128\"\u003e\u003cstrong data-start=\"75\" data-end=\"128\"\u003eCheck On Your Mates Hoodie – In Memory of Phoenix\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"130\" data-end=\"265\"\u003eThis piece from our \u003cem data-start=\"150\" data-end=\"171\"\u003eCheck On Your Mates\u003c\/em\u003e collection carries more than a message — it carries a story that has deeply affected so many.\u003c\/p\u003e\n\u003cp data-start=\"267\" data-end=\"472\"\u003eDedicated to 17-year-old Phoenix Birkett, who tragically passed in the River Tay on Wednesday, 8th April 2026 in Dundee, this hoodie stands as a reminder of how important it is to look out for one another.\u003c\/p\u003e\n\u003cp data-start=\"474\" data-end=\"821\"\u003eWhat’s happened to Phoenix has deeply affected not just those who knew him, but the wider community. Even for those who didn’t know him personally, the love, heartbreak, and impact he had on people around him is impossible to ignore. No one — no matter their age — should ever feel like they have no other choice but to face their struggles alone.\u003c\/p\u003e\n\u003cp data-start=\"823\" data-end=\"1048\"\u003eWe believe it’s okay to be in pain. It’s okay to not feel okay. But it’s not okay to feel like you have to go through it on your own. Speaking out can be one of the hardest things to do, but it can also be the most important.\u003c\/p\u003e\n\u003cp data-start=\"1050\" data-end=\"1345\"\u003eThrough RØAMR and this campaign, we want to use our platform to help spark real conversations, create safer spaces, and remind people that reaching out matters. If this hoodie encourages even one person to check in on a mate, or to speak instead of suffering in silence, then it means something.\u003c\/p\u003e\n\u003cp data-start=\"1347\" data-end=\"1627\"\u003e\u003cstrong data-start=\"1347\" data-end=\"1461\"\u003eAll profits from every sale will go directly to the current JustGiving fundraiser organised by RØAMR Clothing.\u003c\/strong\u003e Funds will be gifted to Phoenix’s family and will also contribute towards improving safety measures at the River Tay in Dundee — helping to prevent future tragedies.\u003c\/p\u003e\n\u003cp data-start=\"1629\" data-end=\"1721\"\u003eWear it for Phoenix.\u003cbr data-start=\"1649\" data-end=\"1652\"\u003eWear it for your mates.\u003cbr data-start=\"1675\" data-end=\"1678\"\u003eWear it to start conversations that matter.\u003c\/p\u003e\n\u003cp data-start=\"1723\" data-end=\"1760\"\u003e\u003cstrong data-start=\"1723\" data-end=\"1760\"\u003eBecause no one should feel alone.\u003c\/strong\u003e\u003c\/p\u003e","brand":"ROAMR CLOTHING","offers":[{"title":"S \/ Black","offer_id":57061493997941,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":false},{"title":"M \/ Black","offer_id":57061494030709,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":false},{"title":"L \/ Black","offer_id":57061494063477,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":false},{"title":"XL \/ Black","offer_id":57061494096245,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":false},{"title":"2XL \/ Black","offer_id":57061494129013,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/2407\/2565\/files\/image00002_c630bd77-0aab-458e-a1d1-249f76d69edb.png?v=1775856335","url":"https:\/\/www.roamrclothing.co.uk\/products\/check-on-your-mates-hoodie","provider":"ROAMR CLOTHING","version":"1.0","type":"link"}